House ‘Snakes On A Cane’ Promo

//

// //

House_Caduceus_Phase3Fox is taking a new approach to advertising the new season of it’s smash hit medical drama House. The Hugh Laurie vehicle, which will premiere it’s season on September, has had teaser videos and cryptic signs posted up on the Internet and on billboards and other city advertising avenues. The teasers are unidentified on purpose attracting interest and making the viewers curious to know what they are watching. Called “Snakes on a Cane”, the tune-in campaign features Dr. House. Fox has finally revealed that the reason for the ads is to advertise House. The picture of Hugh Laurie wearing a T-Shirt with a cane wrapped around the medical symbol has been shown in the extended promos for Fox. The idea to do the campaign came from Mr. Laurie himself.

“I got a call months ago from [House executive producer] Katie Jacobs, and she told me Hugh had come up with this idea,” Fox’s Head Marketing Executive Joe Earley told the online Hollywood news site, TheWrap.

Laurie had been brainstorming some images in his head and one day decided to sketch a version of the classic medical symbol, the caduceus. Instead the staff staff was replaced with a cane, just like the one his character “House” uses.

Fox even handed out temporary tattoos with the SOC image in major cities such as Los Angeles, New York and Chicago. The show producers got their studio Universal to begin handing out the tattoos to customers who shopped at the NBC U store in New York or online.

Fox has launched a website — snakesonacane.com — and has posted a clock that counts down to the season premiere of House on Sept. 21.

Fox will still have traditional ads for House, but will continue the “Snakes on a Cane” theme in addition to having vintage ambulances drive around LA and New York, handing out the SOC tattoos.

Here’s a look at one of the spots:

Remembering R & B sensation, Aaliyah

An artist taken before her time 8 years ago today, R&B singer Aaliyah, was to the late 90s what Rhianna and Ciara are to Soul and R&B music today. Her is one of her most popular songs, “Try Again” from the Romeo Must Die Soundtrack. She starred in the movie with Jet Li. Aaliyah sold over 32 million records. There are talks that a movie chronicling her life is in development.

Here is “Try Again”:

All My Children Weekly Promo

Here is the promo for this week’s All My Children:

Don Cheadle develops ‘March Madness’ series for FX

don-cheadleFX  will co-exective producer Don Cheadle that features a different side of college basketball.  Also attached to “March to Madness” is writerJoel Silverman and director Peter Segal.   The series will revolve around a corrupt college basketball program that cheats its way to the “March Madness” NCAA basketball tournament.

Dancing With The Stars season 9 partners announced

dwts8-logoABC’s “Dancing With the Stars,” premiering on Monday, Sept. 21, has just released its celebrity-dancer pairings for the ninth season.

Politician Tom DeLay will be dancing with Cheryl Burke, a two-time champion.

Debi Mazar, of “Entourage,” has veteran Maksim Chmerkovskiy as her partner.

Kelly Osbourne is with Louis van Amstel (fifth season) and Donny Osmond is paired with Kym Johnson (seventh season.)

Teen idol Aaron Carter will be twirling it with Karina Smirnoff, who’s back for her seventh season.

Grammy winner Macy Gray is dancing with Jonathan Roberts, now in his seventh season as well.

The television actress Melissa Joan Hart will be sdancing  with two-time champion Mark Ballas.

Comedian Ashley Hamilton will be partnered with Edyta Sliwinska, the only professional to have competed in all nine seasons.

Model Kathy Ireland is with Tony Dovolani, who previously danced with Susan Lucci.

The model Joanna Krupa is partnered with Season 7 champion Derek Hough.

Singer Mya is with Dmitry Chaplin in his second season on the show.

Natalie Coughlin, Olympic champion swimmer, teams with dancing champion Alec Mazo from Season 1.

Michael Irvin, NFL hall of famer, is with Anna Demidova, the winner of last seasons professional dancer contest.

Ultimate fighter Chuck Liddell will dane with Anna Trebunskaya.

And finally, professional snowboarder, Louie Vito joins Chelsea Hightower in her second season.

Megan Fox will host the season premiere of Saturday Night Live

megan-fox-in-crossingThe new season of Saturday Night Live will premiere on September 26 with Megan Fox as the host. Life and Style magazine has also reported that the “Transformers” star is filming a digital short with SNL’s funny man, Andy Samberg, who recently hosted the MTV Movie Awards.

 

LaToya Jackson to guest-host on The View

the-view-logo(From Herald Wire Services): The View host,  Elisabeth Hasselbeck, who recently gave birth to her third child, will have some heavy-hitters filling in for her during her maternity leave. LaToya Jackson will be on the show Sept. 16 and 18 and Meghan McCain will guest co-host on Sept. 9 and 10. Controversial D-List Host Kathy Griffin, will co-host the show in September as well.  Victoria Beckham  has been named to co-host as well.