Star Trek Movie Promotion Kick-starts 2009 Summer Movie Season

From: Hollywood Reporter

Paramount already has hit warp speed with its high-profile relaunch of the “Star Trek” franchise.

For its first 2009 venture, the studio has taken the unprecedented step of rolling out a full-scale promotional tour of the J.J. Abrams-directed “Star Trek” nearly six months before its May 8 release.

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